PRESS RELEASE — For Immediate Release

Phoenix, AZ., June 2012—BH Skating International and StudioSk8 ™ is partnering with the Metrocenter Mall of Phoenix to bring ice skating back to the future. The mall had a recreational ice skating rink in the 70s and 80s and coming soon: a 21^st century eco-fantastic recycled plastic skating facility. Green thumbs up. All shoppers are invited to join the ‘Skate for Fun’ revolution.

With the installation of an1800 square foot rink, one of Arizona’s largest malls will help see that old trends find new friends. Set at the heart of the property the hybrid rink will offer mall-walkers and hipsters alike a chance to experience artistic exercise.

Metrocenter was once the largest mall in Arizona, retro met cool just after opening in1973 and it was ‘radical dude’, according to the film Bill & Ted’s Excellent Adventure which was partially filmed there.

The recreational space will feature “Skate for Fun” public sessions and special events such as “So You Think You Can Skate” exhibition plus assorted hockey challenges kid’s events which only require a pre-registration application.

Opening May 24^th and extending through July 1^st  from 12p.m. to 6 p.m. the site will be open 7-days a week. Look for it at 9617 North Metro Parkway West inside the mall located on the first floor of the Northeast Atrium in front of Dillard’s Clearance Center.

For more information please visit www.bhskating.com. For general inquiries please call: 623-242-9262 or via e-mail kyle@bhskating.com.  (cont.)

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Meet Kyle! … our upbeat marketing assistant who is the newest addition to the BH Skating Team. He’s creative to the bone and insofar says he’d rather dress brazenly than boring. A self-proclaimed romantic Kyle has hopes of one day becoming a family man.

Kyle admits that the most unique name held by any one lifelong pet was: Tyson-oven-ready-chicken. KP, as nick-named by friends, loves water — as in lakes, ponds and pools but he’ll take that in the frozen form for skating or au natural for any kind of water-sports, “… water helps me find clarity and I get a nostalgic feeling too”, says Kyle.

Kyle likes asparagus, delivery food, and happy music. He votes his Mac computer to be the most important office necessity and says the best advice he’s ever been given is that ‘success and money have nothing to do with each other’.

If asked to show up accordingly for whimsical Friday’s with no instructions, he says he’d wear 70’s shorts and neon colors. WELCOME Kyle, it’s nice to meet you!

By using: redlaser, googlegoggles you can scan this barcode to find out what is in the works — up-to-date news and info for BH Skating and StudioSk8

Win a membership for the month of June!! YAHOO! Yippie! We love surprises and parties and fun things and …well we love a lot of other things, too, but let’s get to the point. It’s a photo contest!

Recently we’ve been talking about yet another contest and may the entries keep on coming. So if you haven’t heard, bring your cameras when you come ice skating. This contest is about taking photos of your children while they are skating at StudioSk8. The object is to capture the fun being had, the more joy in the photo the better the chances are of a winning a membership to StudioSk8 for June. Entries can be submitted from April 10- May 20 to kyle@bhskating.com

If you’ve ever secretly dreamed that you might be the winner of a sweepstakes or raffle then stick with us, we are constantly drumming up ways to win! In fact, during our March sweepstakes, every single participant was given a 50% off coupon — just because we felt generous.

Do we know how to throw a party or what!?! Just ask 30 girls between the ages of 8-10 who recently celebrated a birthday with one of their friends right here at StudioSk8. Over the past few days we’ve hosted a few birthday bashes, each party is unique and with a menu of extras to pick from, you can tailor an event that fits your needs—or the needs of 12-screaming-laughing-little girls.

Private rentals are priced starting at $75 per hour for members and $99 per hour for non-members. And the staff here follows an effective itinerary and throws parties that are all just a bit different from the last.

Come to a real 21st Century party place and watch your children, dance, play, laugh and get this —- learn how to ice-skate in the process. Interactive exercise at its finest! We know we are waiting for you, so what are you waiting for?!? Drop the remote, drop the video game controller and come skate with us!

Promise you’ll be happy you did!